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Given the non-residential sector accounts for some 28% of total consumption in Melbourne, there is prima facie evidence to suggest that an increased focus could be placed towards this sector with more effective water pricing frameworks and structures.
Externalities are the "spillover" or "third-party" effects associated with economic activity. The presence of externalities implies that the full costs or benefits of economic activity are not recognised in individual producer or consumer decisions, and - according to economic theory - outcomes for society will be less than optimal.